Kameha Ventures

Guiding and empowering Game Tech startups until they unleash their momentum.

Context
Kameha Ventures is more than a venture fund. Beyond finding investments, they actively guide and evolve Game Tech startups, helping them reach their full potential. The challenge was to translate this role into a brand identity that reflects acceleration, mastery, and impact.

Concept
We drew inspiration from the idea of an ascending pulse: the steady heartbeat that accelerates with adrenaline before action, the regular vibrations before the earthquake. A metaphor for startups building controlled energy before unleashing their full momentum. The logo was designed to embody this regulated and mastered rise in power.

Scope
Definition of the brand positioning and storytelling, visual identity, and design system, ensuring consistency across all touchpoints such as presentations decks, stationery and website.